2025-02-17 | The Bottom Line
Understanding Customer Motivation: Key Drivers of Purchasing Decisions Improving your marketing strategy involves understanding what drives customers to buy. Fletch & Co. highlights key buying motives, including need, health, financial gain, pleasure, acceptance,...
2024-10-28 | The Bottom Line
Digital marketing is often perceived as a straightforward task—simply making posts on a schedule and engaging with audiences online. However, the reality is far more complex and costly than the average person might think. Here’s an exploration of why digital marketing...
2024-10-11 | The Dollar Stretcher
Direct mail offers several cost benefits compared to social media marketing, making it a viable option for businesses aiming for effective outreach. Here are the key points to consider: Cost-Effectiveness Higher Response Rates: Direct mail typically enjoys higher...
2024-10-11 | Uncategorized
Blog Direct Mail Response Oct 11, 2024 | The Dollar StretcherDirect mail offers several cost benefits compared to social media marketing, making it a viable option for businesses aiming for effective outreach. Here are the key points to consider: Cost-Effectiveness...
2024-10-11 | Uncategorized
Direct mail has been shown to be significantly more effective than social media and other digital marketing channels in several key areas. Here are the main points of comparison: Effectiveness Metrics Response Rates: Direct mail boasts a response rate that is over 30...